Monday, 30 March 2015

Top 5 habits that decide your career

People think that minor things are minor & they do not affect our lives much. You ever heard like
"Great things are done by a series of small things brought together."Vincent Van Gogh
That's true, this is why we shouldn't neglect minor things or habits. Habits are the acts that possess 80% of total ways that are used to do some work in our daily life. Interesting, isn't it? This article will describe you that what habits of yours clarify that in what thing you are good so that you should choose your career accordingly. 

1. You talk too much- People around you run away from you just because of your blabbering habit, also you are not so good at keeping secrets. This suggest that you are made for being some T.V. celeb like Anchor or Radio Jockey, but that's not it! You have many other career options as you can talk for hours without a "Mass Communication Degree". As if you talk too much in front of many people, but effectively & maintaining good humor, then you have a better scope in door to door Marketing, Campaigning, Teaching Personality development classes (for speaking), Stand Up Orator and much more.
All you have to do is to recognize that where and when you can talk effectively, even talking needs a better plan, right folks? So next time Speak out loud!

2. You debate on everything- You find every statement & every action debatable. You only agree on something when you find its logical explanation otherwise you remain unsatisfied and unrest. This is not a bad habit even if other get annoyed because you have a great career in Analyst, Critics & other Strategic Planning jobs in multi-national organizations.
Only one thing you need to maintain is that every logic should be based on the true ground & facts and also develop habit to listen others as well so as to see every side of a matter. This will increase the ability of reasoning and people will listen to you in a positive way.

3. You calculate everything- You find it hard to do every thing without thinking its variables. You make budgets, making list of things that you want in specific numbers, you count days in calendars for every upcoming event, you have a pocket diary in which you mention every detail with numbers & sometimes you draw mathematical graphs of daily expenditure & savings for fun! Of course, you adapt a calculative manner of working and it is a great habit.
The options for your career are wide open as Analyst, Mathematician, Bank jobs, Accountancy & some other scientific and professional fields.  

4. You read everything & every detail, even a boring book too!- Of course, you are a bibliophile, for you there is a beauty in every word & you imagine a vivid which helps you to understand better. sometimes you even read tough books too which are of your elder brother or younger kin. In short you are in love with books.
You are a scholar in simple words, but when it comes to career, you are lucky that scholars have hundred's of options for job that's why they termed as Scholar. You know a li'l bit of everything that allows you to try any job in starting. If your reading habit at its extreme than being a Librarian, writer, teacher, reader, proof reader, research work & theoretical streams of every field suits you best.

5. You do nothing, but rest, yet you want money for living!- This case is very much complex for those who believes in hard work. It is quite simpler case for believers of fate & destiny, but now see it as by the point of view of the those persons who want to do nothing. They actually wish to do hard work, but they get exhausted very soon by everything they do. They want a simple thing that they work swiftly without any tension and pressure and then they get money in amount that satisfy their needs.
You know what, these are the peoples who are wanted in every organization and company culture! Can't believe? But it's true. These kind of people always find a smart way of every work that consist less work, lesser time & more output, in other words we can state it as "Astounding efficiency". Software developer, Game developer, Website Developer, Equity market jobs & Ethical hacking are some of the jobs that suits best for these people as these jobs needs mind and smart approach rather than hardcore field work. 



Have a good day, or I say Smart one!

Wednesday, 18 March 2015

A Web-Tech Talk

INTRODUCTION- 

Jim Collin- An entrepreneur of Gen-next, believes in modern tactics of business and also a marketing expert, graduated from Harvard Business School recently, Owner of the "Collin Business Group". He is the successor of the business that billionaire Collin Family is growing these all years. These days Jim is busy in establishing his own venture – “Fabric Cue”.

Rita Collin- Elder Sister of Jim, Managing Director in the business circle of Collin Family.

Gary Smith- Chief Technical Adviser for the new venture “Fabric Cue”, graduated from M.I.T in computer science. People call him Gary Nerdy (I think because of his intense interest in the computer), He is a digital marketing and programming expert, but he knows more than this. Database management, ethical hacking, networking are some of his interest.

Edward Benson- A young and enthusiastic person with the great knowledge and envision related to economics, He is working for “Fabric Cue” as Financial Analyst & COO. He is also the childhood friend of Jim. He is very famous among big guns, no wonder he has a significant influence over the corporate & government. Because of this quality he also manages the market relations area for the company.

Fabric Cue- A new textile venture of young entrepreneur Jim Collins. Jim Collins, who recently graduated from Harvard school has a vision of a great company which can provide elegant fabric to everyone, from rich to medium class, even a person who can’t afford bread for 2 times a day, can have this type of fabric, provided in the product range. This fabric used by the company has a quality that it is “Dust-Proof” & “worn-torn proof” as it is made up of some combination of Nylon, polyester filaments and cotton which gives it high tensile strength with brightening & beautiful appearance and so anyone can use it for a week without wasting water and detergent.

SEEN: A young person, whose age would be close to 25 years, is sitting on the revolving chair in a room. He is reading some reports & data based on his new start-up, some lines on the forehead and tension on the face are appearing on his face. Suddenly a woman knocks at the door. The woman is in the corporate suite, looks like she is also the one from higher authority.

Rita: May I come in?
Jim: Hey Rita, yes please come in.
Rita: Hey Jim, what you up to?
Jim: Nothing much, just reading the reports on the growth of the business.
Rita: So how is it? You look like in some problem, is everything alright?
Jim: Of course, everything is fine; it’s just some data which is showing some noxious observations.
Rita: Noxious is a pretty strong word brother! I think we should discuss about the situation. Tell me what is going on?
Jim: See by yourself.
(Jim Hand over the report file to Rita)
Rita: Oh my! Now I see, it is not good.

(Suddenly a gentleman steps into the conference room, his age is around 28, he is looking so energetic & frolicking. He is smiling a bit and seems like he is going to solve all the problems with his wit and confident nature. This is Edward, the experienced gamer of business and economic world with some political influence. His nickname is Eddy)

Edward- What is not so good?
Rita: Hello Mr. Benson, how are you doing?
Edward- Please love, we can skip this formal part, for now the main priority is why Jim is not feeling cozy, so May I know the problem Madame? (Everyone laughs)
Jim- Well, I can see you are trying to cheer us up, but there are some things that are bugging me constantly.
Edward- I am listening.

(Another person steps into the room, but nearly unnoticed, he is not looking so mature as his hair messed up, He is wearing a jacket and jeans which seem to be unwashed, there is a laptop in his one hand and a diet coke can in another and he is walking unaware while looking into his laptop, he might be a nerd (who don’t have any job to do) or a nerd (an expert whose whole world revolves around a computer). He is even not listening about what his folks are talking about and he sits on the other side of table carelessly with his lapi and can, he must be Gary Nerdy)

Rita- Hey Nerdy! You can talk to us anytime, but first you've to stop staring at your machine’s screen.
Gary- Oh I am well aware of my surroundings and I am good at multi-tasking, try me...
Jim- Rita! Don’t call him nerdy, respect your colleague at work place, he is a genius in his way.
Edward- It’s fine Jim, I am sure Gary wouldn't mind this cool name, would you Gary?
Gary- Oh yea, I wouldn't mind as long as it maintains my genius image in computer & networking world.

(Everyone laughs and they continue their conversation)

Jim- Gary, you are on right time, there is an issue which we are going to discuss, Rita, please proceed.

(Rita takes the file in hand and starts talking)

Rita- Fine! So the problem is very straight and simple, however we can’t say if the solution would be simpler, this report file in my hand is data and previous record of the 6 months. It has all the stats & the analysis about our leads, deals, engagement with the customers, Income & expenditure other than production over time. We are doing great if we see all over result of this report.
Gary- What’s the catch exactly, come to the point please?

Rita- The point is, our expenditure on marketing has been rising sharply, but results are increasing in a gradual manner while it has to be sharp and proportional! We are losing money, hence the profit every month.

Edward- Any possible reason?

Rita- We expand our business with the help of marketing in two ways, the first way is-door to door marketing and advertising, second one is- Digital Marketing.

Edward- Well, as you know, I can use my connections and pull some strings to help, you know marketing and campaigning seeks help of other big companies some time. They can help us out like by providing their outlets and getting into partnership with us. We can expand.
Rita- Thank you Eddy, you are an active partner of this company and because of you we are already doing very good at generating sales and leads. This front is totally fine. The fault is with our Digital presence.

Gary- How?
Jim- See the report and you will see the data which is not incessant, it is a wavy curve, which shows that people are not finding the engagement suitable with our brand. Gary, you are an expert, please tell us something about it.

(Gary takes a close look of the file, he reads the data & written statements rather than graphs, now he seems to be more serious about the matter)

Gary- The problem isn't in these graphs and data, I am thinking about the root. I've studied that how our newly established company spent thousands of dollars and yet we are here, with teeny results.
Jim- So what do you suggest?
Gary- I am going to ask some questions, may I?

(Everyone expresses their agreement by thumping the table)

Gary- So Rita you are the managing director of the company, you also recruit the employees, please tell me how do you select your candidates for our digital marketing section?

Rita- We publish an advert-ere in newspaper with our requirements, requirements generally include writing proficiency, SEO writing, experience which is kept to be optional, SEO knowledge, SMM knowledge. In present scenario we have more than 5 SEO experts, SMM experts in the same number and around 10 content writers. I assure you that they all are diligent.

Gary- SMM experts are doing a good job, but I am not sure if we need a higher number of SEO experts and condition of content writers look up grim to me.

Jim- What are you talking about? I spent a lot of on SEO experts; it is essential, according to many blog and website owners and please, could you be more specific about writers because I am spending on them too.

Edward- Ok, I can descry where this is going.

Gary- Of course you do Eddy, you are the most experienced in here, now the first thing is Jim, do you know that Search Engines change their algorithm of ranking websites every short span of time, in addition they aren’t concerned anymore these meta tags now-a-days.
Jim- Tell me more.

Gary- Html meta tags are used to do SEO (Search Engine Optimization) operations, it is a simple process if one can predict the nature of how people search, what people search most and accordingly how search engine crawlers which extract the info on your website react to the meta tags.

Jim- So it is important, right?

Gary- Yes, it is, but in an extent. We don’t need a very high number of SEO experts. These days crawlers extract important information from the main body content which we see on the website. SEO expert’s work is only limited to the managing ‘Title’ and ‘Keywords’. SEO is a long process and it is not categorized under Social Media Marketing a.k.a. SMM. SEO needs patience. Now, as we have more number of SEO experts that we don’t need, then can we ask them to leave?

Edward- No way! It is against our business ethics, to cut expenditure we can’t cut our employees.

Jim- Eddy is right, we can’t do that. There should be another way.

Rita- I suggest, why don’t we ask them to work one by one for our site, on a weekly basis, so that we also can analyze that whose understanding and methodology is working better by analyzing weekly report.

Gary- That’s really a great idea!
Edward- It is, isn't it? Kudos Rita!
Jim- Good thinking, we will proceed according to the plan. Now, what about SMM and Writers?
Edward- I have the experience of marketing and digital marketing, I think our experts doing fine as here is report of every penny that our experts spent on marketing, right Gary?

Gary- Of course it is a game of money and mind, but I suggest that we should train our SMM experts to do digital marketing without spending any money.
Jim- Bless me! How is that even possible!!

(There is silence in the room and looks like everyone is stunned)

Gary- Yes, it is possible, backlinks by the co-operation of other bloggers and business pages, our own social networking pages, video sites and many other ways are there which helps in digital marketing. Google Ads, ads on social media are very helpful and it all comes under very low budget.

Rita- I see what I can do for their training.
Edward- I know a very expert Digital Marketer, I’ll talk to him to do the favour.
Jim- So I guess it is done.

Gary- It has just started Jim, the main weak point comes now. We don’t have up to the mark content. If we don’t have too much SEO content, that’s fine, but then at least we should talk with our writers if they have any problem in writing. Once this problem has been solved everything will be finer than ever.

Jim- What do you mean, all the content we have is the SEO content, though I didn’t verify it, but the consulting firm, we hired for the job is claimed that their writers provide link-bait content.

Gary- Oh Jim, you are an entrepreneur, I know you are busy lately, but from when you believe everything so blindly!
Jim- My bad, please guide us through.

Gary- We've to talk to our writers. The content they are providing has very low key word density and there is no regularity in the writing style either, there is no way that it is SEO content. SEO content or link-bait content is the content which is written after a deep research of words that we are using in the article, please notice that for SEO writing you don’t need any experience at all because it needs the research on the most used words. Words’ use change as times passes by. Even anyone can write SEO content if they know about how to study a word. Google Adwords is the very common tool to do this.

Jim- But how can we analyse that which content is written for the SEO specially?

Gary- There is no certain criteria, but there are some observations. SEO content is never too long, it might be anywhere between 250 to 600 words. Reason is simple that “unique things always come lesser”. Keyword density should be higher so that the total word count shouldn't exceed the limits so that density will be maintained & if the word limit crossing more than 700 then there is a possibility that content is not the link-bait content. It also requires good study so generally professionals charge high for it and they provide you just 1 to 2 SEO articles daily to maintain the quality, So never asks a writer to provide more than 3 articles a day. You can search the words as if they are keywords or not, but that needs a Li’l bit more expertise.

Jim- Quick question! What is a keyword exactly?

Gary- Good question Jim, we think that keywords are the words which should relate to our business or message of the article, this is true, but there are several things about keywords that you should know. Keywords are also the words that people search most and that’s why keywords are used everywhere as in SEO, SMM & content writing. People generally write the words what they think are very cool, but we have to understand that we are not writing for ourselves, but for the people out there so write the words according to the thinking of visitors and searchers.

Rita- I think today’s meeting is worth something. We know now what to do next.
Edward- Indeed we know, everyone has a task now.
Jim- Yes, we do have, Rita please look into the matter of SEO, Edward, you do the training arrangements, will ya’? I’ll take care of the content from now on as it is the most important joint in the chain.
Gary- Anything for me?
Edward- You can help us all, please monitor the every week’s report and give some directions to the other colleagues in the company.
Gary- No problem!

(Everyone stands up)

Jim- Fine! Now everything is so clear, thank you everyone to be a part of this conversation. We will proceed as we've planned, but before that let’s take a break and why not we should have some a little party for ourselves.
Gary- That’d be the best part of today’s meeting.
Rita- You think that’s humorous Nerdy..
Edward- I think Nerdy expressed humor & it is better than to be ridiculously serious during corporate meetings.

(Everyone laughs together)

After 1 month Jim gets some promising results and they continue to improve their plan which saves their time, money and efficiency. Now Fabric Cue has become the fastest growing company in the nation with exquisite growth on the internet. Their services are as good as their internet presence now.

The End.

Monday, 16 March 2015

Tools for content writing:Top 5 Free content writing Tools For Content Writing (Chapter #2)

Hey everyone, previously we talked about the significance of the tools and methodologies along with one method that works as a tool- Google Adwords. In this article I'll share the rest of the 4 tools that I think very much useful and every writer must have those tools for a better creation and minimum problem. So here are those remaining 4 tools/methodologies.

Organizer- Well, as you know "Time is precious". Writers several time faces the problem of less efficiency. Higher efficiency means the throughput. According to experts-

The efficiency of a writer = Total articles done/Total Time Taken

Now I think you got my point. You sit to write and finishes one article diligently and then you realized that you have done it slow, you might have completed more assignments & articles in the same duration of time. There are 2 ways that can improve your efficiency amazingly. 

  1. Time Management.
  1. Time Management and work management with the tool- 'Organizer' 


Organizer is a software that keeps all the records of 'To do list' and time limit assigned by you for a particular work. It also stores reminders. The main highlight of this tool is, it provides features like- 
  • Edit your file directly from this tool (as it stores the path of the file).
  • You can export an HTML file directly from it.

It helps in a better way that you if you write 1 article in an hour, with the help of Organizer you will write 4 to 5 in an hour (at least 15-10 min for an article). So this tool is an ideal tool for not only writers but also for every person who wants to improve his/her speed in finishing assignments.

Google Analytics- I'd say Google Analytics;the best one there is! Content and SEO lovers penchant this tool too much. This is the tool you need very badly for reports and genuine suggestions for your website/blog. All you need is to sign up for an account and note the 3 things-
  1. You will get a tracking code (Tracking ID) that you have to paste onto your html coding page (or any other page as-php/view if it is dynamic page).
  2. 1 account work only for one web page and you can have up to 100 accounts so you can track 100 websites.
  3. In several hours (mostly within 24 hours) it'll start to show the whole data regarding to traffic, engagement with the content/ specific post, the reach of the people from everywhere, searched keywords, best performing posts and other required info which will be 110% helpful in the growth of the link.

(Essential Steps)


Wordpress Plugin- Sites are generally made on CMS-
  • Magento (For e-commerce website, complexity is moderate according to e-commerce developers)
  • Drupal (Top performing CMS, complexity is higher, but themes are more) 
  • Joomla (CMS, complexity is moderate, themes are more interactive).
  • Wordpress (Most Easy CMS, offers good themes and copious plug-ins for blogs and lesser complex websites)

Now, most of the content writers work on Wordpress due to the least complexity so there are many plug-ins which helps you in managing content & keywords for SEO purpose. It does not meddle with main body content, but it handles the 'Title', description, Keywords & meta tag content, so that you can focus on main body content and leave the rest for plug-in. The most famous plug-in that blog owners use is-
 "All in One SEO Pack For Wordpress", use this plugin and you don't need to worry of long term SEO process anymore.

Text Mechanic- I know that not everyone knows about this tool while it should be coming on first place in the list of top 5 tools of Content writing. Don't worry, now you'll know everything about it that you should have known a long time ago. There is nothing too much to say about this tool but when you'll use it, you will have known its importance.
Text Mechanic is a Text Manipulation Tool. When you edit or proofread the article, it is too inefficient and exhausting. Text Mechanic is there to help you. If you use it, then you don't need a word counter even! It provides many options like sorting text, removing duplicate lines, Universal Text Combination Generator let you to combine text, you can have a good site name as it combines and provide all possible ideas based on the words you provided. You find translators in the tool.
In conclusion, I must say that it is an ultimate tool for a content writer. It is a whole package for a content writer. So don't forget to download and use it to generate a Digi-content in a digital way.


(online tutorial for Text Mechanic, source: Internet Marketing Tool Tips)


This chapter ends here, but we will be sharing many more beneficial ways and things to write a great story about anything, so keep in touch and share your feedback on- https://www.facebook.com/storysitters or http://twitter.com/nickronman

Have A Glittering Day with Easy Tools!


Sunday, 15 March 2015

Tools for content writing:Top 5 Free content writing Tools For Content Writing (Chapter #1)

This title is very short and simple to understand a theory which is very important and certainly you spend your valuable hours to find about it on the websites and blogs. The story is an easy thing to write, content writing is not so different from story writing. You need to think and write simply. But, then what is the use of tools and which type of tools you should use? Let's see it.

What is the significance of tools in content writing?
Everybody uses a tool, apps or instruments accomplish a specific task, that's why we are the living beings with the brain. Similarly, in content writing area tools are the methods, useful apps or things that help you to produce a great content. A great content must possess 3 major qualities, which are-

  1. Very nicely written in lesser time.
  2. No language error.
  3. Having good keywords for search (search friendly).

So coming to the point, these all qualities could be attained by talent, but whenever you write, you are not alone. There are things that can help you to make your creation better. These instruments can-

  1. Save your time.
  2. Give you more ideas.
  3. Present a concurrent scenario to you so you can plan accordingly.
  4. Provide you the best keyword ideas & SEO friendly sentence structure.
  5. Helpful in "Link- Bait" writing.
  6. Work as an editor, so you can write flawless.
  7. Manage your content. 
This is just an outline of what we are going to talk about next. Today, I'll talk about one and most essential thing for your content writing, which is most useful for Bloggers and Website Content Managers.

Google and Google Adwords-:
If you are not a novice then you would have known the importance of keywords for Title and body Content. So how to decide that which word will be working as a keyword? In general writers make a most searched sentence their Title and by using the words of the title many times in the article they think that they have used keywords, if you are doing the same then stop right there! This is a wrong technique. The correct way to do it according to the professionals is to-
first choose a suitable (most used sentence structure) as a title -

  • How to do swimming
  • Top 10 Ways to do swimming
  • Benefits of olive oil (don't use "what are the" structure as user never type that in search box)
The next thing is to focus on keywords in the main body content. It is a very simple step and very important also. Whenever you are writing an SEO centric article, you write short and very effective that can be ranked higher in searching. That time you need to analyze many words that you are writing. You should notice that the word you are writing is how many times searched by the userYou can do it by searching its meaning on Google because Google also shows the use of the searched word over time. To understand this, observe the following example-

I want to write a SEO friendly sentence which is like-
                     "Content Marketing is a new phenomenon of the new world"  
Now I am searching that which word can be modified according to the SEO requirement, so I find there is a possibility that the words 'Phenomenon', 'New' & 'World' can be replaced by more searched terms. So I search one of them them like in the pic below;


(Searching already written word)


(Searching for better option to replace the earlier word )

As you can see that word 'Concept' is more searched than the word 'Phenomenon' so we will consider the word "concept" primarily like-

 "Content Marketing is a new concept of the new world"

Similarly, we will treat the other words.

Now, the next thing that comes in the row is Google Adwords, very beneficial, for me it is like one hell of a panacea. Whether you are starting to write link bait content or any SEO friendly blog, It'll provide you information and every insight for a word used over time by visitors. This is for designing the advertisements' keywords, but it works well with content writing issues, so if you have a Google account then give it a try! You won't be disappointed, I bet.

For more, continue to read, as in next chapter I'll talk about the more tools that come handy!

Have A Pleasant Day!