Wednesday, 4 March 2015

Top 5 Topics You can Write about (Chapter#5):What to do after making a blog/writing a book

This is the final article related to this whole series that we can call collectively as "How to plan writing efforts effectively". In this part I will talk about that after you have made a blog or written a book, what other aspects you should care about and why? Content is king we all know, but we have to target some other concepts as well who comes after talent and work but can't be neglected for a rapid success.

Things to do after writing a book-
You have written a fine book, now it is time to send it in shelves of people. You can't neglect the better presentation, somebody says it right "A good presentation front is like a grand opening for an event or product & say who doesn't like to see light and shines". This is no longer a surprise that talented work could be unnoticed if you won't try to make it possible to notice. There are some pointers that will help you to become visible to the people among millions of other persons out there similar to your talent.


Find a good publisher/ banner. Good publisher provides you a nice start for work. Publisher party, which is famous and has a brand name in market solves 70% to 80% of your marketing problem without any extra efforts. Also, if your book takes a high jump in the market, then you make a good profit by royalty paid by the publisher. Some good publishers are-
  • Random House
  • McGraw Hill Education
  • Cengage Learning
Many more publishers of different area of books are there for your help.If you get a good Publisher then you don't have to worry much about marketing your work 

If you want do some extra efforts, then you can do some easy modifications in your marketing schemes such as -


  1. Make online presence with Facebook page or Twitter account.
  2. If you have fans then connect you with them on the internet, use some hangout, twitter, chat session or ask them for suggestions on your Facebook page and reply them sometimes.
  3. A good website, online version of the book (e-book), audio version of the book are several effective ways to spread your work to the more people.
  4. Finally, there are many other ways of marketing (other than digital marketing) if you want to spend some money, but that is only prolific if very well planned and a reason is attached to this marketing.  
  5. Meet to people, take part in literature festivals & send your work to good authors, in other words, get out of your comfort zone and make a social presence among people so that you can appeal them to read your book for once.

This is all about post do's for an author. If your work is fine and you take care some important things as described above, then you are good to go to the next step!

 Things to do for a blog/website-
Every one knows that "Content is king", but that's not it, you have to go bit further in order to get ultimate success. That is why you need to consider some other phenomenons as-

SEO- Let me tell you first that if you think SEO is everything you need, then you are wrong, Search Engine Optimization a.k.a SEO is a part that tells web crawlers about your page and determines the ranking on search engines, but as I said SEO is not all because search engine like Google always revise their SEO working tendencies in regular intervals so according to my guess, it is the content who really is the king now. According to the new updates, meta tag used for SEO is no longer effective, only-
Title
Keywords
Content, are the important things that determines your ranking. Again, if some SEO expert promises you directly that he/she probably would be the best for you then BEWAREOnly Google knows & determines the ranking plans, still every search engine gives higher importance to the content as the content is the universal truth for everyone in the online world, so focus on these areas will save your time and definitely you will get profoundly better results..

SMM- Social Media Marketing is another good point and certainly it is not a hoax, the more you spend, the more you grow, but don't take it as ultimate tool and a remedy to get more sales. Sometime you get likes and retweets on ads, but that won't promise you sell in the same number as you all know that marketing is about bring a call, to convert a call depends on your reach, work and interest of people as described in demographic+distribution elements of marketing.
Still SMM is not a bad idea and an evident step if you want to invest some money for your cause and to get some name & fame.
(note that SEO and SMM are not the same things.)

PresentationAgain! The last but not least part of content writing.The presentation, actually, is important in every field, while we are talking about it here, we are actually discussing how the blog/website will be shown to people? Should it be dynamic or static? Funky or Sober? Elegant or Highly Simple & Understandable for user? In how much amount it should be user friendly? Many questions raised when we talk aboutpresentation, let's talk about answers in simple points, I'll try to cover points as much as possible.

  • A website / blog should be elegant, that means too much intense color combinations should be avoided. You can think it as 'Simple living, high thinking'. Elegant touch makes you special for viewers otherwise if you will use some odd color combination in the background and navigation then you will portray an image of a novice.
  • Try to use images in background that matches best with the theme of your website/blog. The main theme image should be the same for all pages that opens from the navigation bar, for example: Home, About us & Contact us should be the same background image. 
  • If you are a blogger and you are writing about a social/commercial cause then you could use an image with a quotation which reflects the thinking of your blog. 
  • Change images regularly and update content at regular intervals so that viewers can see that your online presence is in active state. 
  • Don't give too much stress on SEO, instead of that, focus on the Title, Description and Content part of the body. Use images and content in proportion.
  • Use user friendly interface, doesn't matter static or dynamic design of the site/blog. Make the navigation/switching simple among the pages through navigation bar or by any other means. 
  • For promotional purposes, you can create offers for people on your website or invite them to participate in planning event on an issue related to your niche. Never use fraud promotional schemes such as thousands of like for free or followers for any dollars.
  • These are some simple steps and best practices. Besides this you can use designed advertising with the help of good graphics which has been proved to be equally beneficial as to the paid advertising.


This is it! These steps are so simple and easy to follow, but very effective and true in every sense if you follow with a belief that it won't let you down. In some cases these methods take a little bit longer that doesn't mean that these will not work, these methods will definitely work, but as you know "Good Results Show Themselves On Right Time", all you need is the right direction, some guidance, talent and patience.



"A dream doesn't become reality through magic; it takes sweat, determination and hard work."
-Colin Powell

"Patience is not simply the ability to wait - it's how we behave while we're waiting."
-Joyce Meyer

“If there's a book that you want to read, but it hasn't been written yet, then you must write it.” 
― Toni Morrison


“You have to write the book that wants to be written. And if the book will be too difficult for grown-ups, then you write it for children.” 
― Madeleine L'Engle



Have a literary day!




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